Mark Zweig

“If you have lofty ambitions for the growth of your firm, but aren’t exactly sure of what you need to do to accomplish it, here is my best advice.”

“There’s no magic in these six steps. But there will be ‘magic’ in your results if you can consistently apply them!”

“The companies that really make an effort to understand and embrace basic marketing knowledge will continue to grow and prosper regardless of the markets they serve.”

“Don’t guard the financial information. Don’t have secrets or hidden agendas. When you screw up, admit it and apologize.”

“Top management is largely responsible for HR’s ineffectiveness on many levels in the typical A/E firm.”

“For those of you running A/E firms – if I were you, I’d focus on recruiting in 2020.”

“So many [A/E firm leaders] feel they are being pulled in so many directions that oftentimes, at the end of a day or week, it is hard to see what was accomplished.”

“There is no question that after working as long as I have in the A/E industry with so many firms throughout the land, certain common undeniable truths present themselves.”

“I find that using some of these other ‘screens’ can actually lead to greater success in buying.”

“I used to be addicted to social media … So I stopped. Today, I still use social media, though only for business purposes.”

“Mentors and those whom they are mentoring have to select each other. It’s a mutual thing based on chemistry.”

“Doing these 20 things will only make you more effective and your company more successful. And none of them are difficult, so go to it!”