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The Zweig Letter

The voice of reason for the AEC industry

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Leadership

  • Parental leave

    by The Zweig Letter March 7, 2021
    March 7, 2021

    By Kyle Ahern | A good, standardized parental leave policy is a major benefit that can set your firm apart.

  • Collaboration: McKinney & Rossomando

    by The Zweig Letter March 7, 2021
    March 7, 2021

    By Liisa Andreassen | They are the founder and principal of McKinney York Architects (Austin, TX), a certified HUB and WBE that creates beautiful, responsible architecture in a culture of collaboration.

  • Jerry Allen – true courage in leadership

    by The Zweig Letter March 7, 2021
    March 7, 2021

    By Mark Zweig | There are many ways to show courage, and Jerry Allen showed real courage in his willingness to confront every single obstacle in his life.

  • Purpose driven leadership

    by The Zweig Letter February 28, 2021
    February 28, 2021

    By Phil Keil | This will inform your strategy development and ultimately allow you to build a legacy.

  • Develop your strategic thinking

    by The Zweig Letter February 28, 2021
    February 28, 2021

    By Eduardo Smith | Strategic thinking enables us to enlarge the value and impact of our work, connecting it much more than a technical solution.

  • Leading change: Jennifer Bennett

    by The Zweig Letter February 28, 2021
    February 28, 2021

    By Sara Parkman | President of Shive-Hattery (Cedar Rapids, IA), a multi-disciplinary architecture and engineering firm that recognizes the power of design in transforming the human experience.

  • We all want to make an impact

    by The Zweig Letter February 28, 2021
    February 28, 2021

    By Mark Zweig | How can we each achieve the lofty and satisfying position of knowing we have made a difference through our work in this business?

  • Dedicated marketing staff

    by The Zweig Letter February 28, 2021
    February 28, 2021

    By Anne Melia & Nicolle Scheller | This addition allows technical staff to focus on their core functions and allows for a marketing process that is more collaborative, streamlined, and consistent.

  • Serving others: Mike Schnaare

    by The Zweig Letter February 21, 2021
    February 21, 2021

    By Liisa Andreassen | President of Lawrence Group (St. Louis, MO), an integrated design, development, and construction firm using the power of people with great ideas to bring clients’ dreams to life.

  • Navigating operations during global crisis

    by The Zweig Letter February 21, 2021
    February 21, 2021

    By Patrick Schultz | Achieve resilient, sustainable operations while navigating an unprecedented global pandemic and addressing complex disruptions.

  • Authentic: Jeff Schumaker

    by The Zweig Letter February 14, 2021
    February 14, 2021

    By Liisa Andreassen | President of Fishbeck (Grand Rapids, MI), a firm of engineers, scientists, architects, and constructors in the business of problem solving, inspiring results, and bringing ideas to life.

  • Put that ego aside

    by The Zweig Letter February 14, 2021
    February 14, 2021

    By Mark Zweig | This is essential if you want to build a good firm of competent people who can keep the business going whether you’re there or not.

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Recent Posts

  • Parental leave

    March 7, 2021
  • Maintaining culture during a pandemic

    March 7, 2021
  • Collaboration: McKinney & Rossomando

    March 7, 2021
  • Jerry Allen – true courage in leadership

    March 7, 2021

About The Zweig Letter

The Zweig Letter is a truly unique management newsletter. Each week, The Zweig Letter keeps A/E and environmental services firm leaders informed, inspired, entertained, and challenged. Every 12-page issue of The Zweig Letter leads off with a hard-hitting editorial from management guru, Mark Zweig. Mark is radical, sensible, and thought-provoking with a dose of humor, to boot. A/E and environmental services firms are not like other businesses, so The Zweig Letter only reports on management ideas that are proven to work in firms like yours.

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