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The Zweig Letter

The voice of reason for the AEC industry

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Monthly Archives

March 2018

  • The troubleshooter

    by The Zweig Letter March 26, 2018
    March 26, 2018
    The true character of any firm can be determined by how it responds to adversity, and that character is usually embodied in the troubleshooter. The troubleshooter. Every A/E and environmental…
  • Your exit strategy

    by The Zweig Letter March 26, 2018
    March 26, 2018
    There are a few ways to transition out of your firm. The internal transition is popular because it has great value and keeps the firm going. At some point in…
  • Conference call: Al Barkouli, part 1

    by The Zweig Letter March 26, 2018
    March 26, 2018
    Chairman and CEO of David Evans and Associates, Inc. (Hot Firm #93 for 2016), a 1,000-person engineering firm based in Portland, Oregon. By Liisa Andreassen Correspondent Barkouli joined DEA in…
  • The rebirth of the influencer

    by The Zweig Letter March 26, 2018
    March 26, 2018
    Let’s try to tell our story so that we can go above and beyond the traditional marketing that AEC firms are known for. Think about some of the most iconic…
  • Excellence – or something else?

    by The Zweig Letter March 26, 2018
    March 26, 2018
    In dealing with my workers on a quality problem in my other business – Mark Zweig, Inc., a design/build/contracting/development company – I had an epiphany: Everything we do is either…
  • TZL podcast: Murrye Bernard, Architect & Journalist, Architect Magazine

    by The Zweig Letter March 20, 2018
    March 20, 2018
    Randy Wilburn had a chance to sit down and talk with architect and journalist Murrye Bernard from Architect Magazine. Murrye had a lot to share on the podcast about the…
  • A competitive advantage

    by The Zweig Letter March 19, 2018
    March 19, 2018
    Evaluate where you are, how you can improve, rank yourself and your team, and then work through every way you want to perform better. Between wrapping up business and preparing…
  • The 7 steps of successful project pursuit

    by The Zweig Letter March 19, 2018
    March 19, 2018
    Time is a luxury AEC teams do not have. And time spent on a losing effort drains resources, morale, and bandwidth on existing projects. Time is the enemy of project…
  • Be more self-aware

    by The Zweig Letter March 19, 2018
    March 19, 2018
    Surround yourself with people who will speak their truth, even when it’s hard. And then listen. You’ll see a positive impact on you and your team. There are a lot…
  • Building trust with your employees

    by The Zweig Letter March 19, 2018
    March 19, 2018
    Finding and keeping good people is the number one problem AEC firms have today. And it will get worse if any of the predictions are true about the demand for…
  • Conference call: Nic Andreani

    by The Zweig Letter March 19, 2018
    March 19, 2018
    A principal currently serving as president with W&M Environmental Group, LLC (Hot Firm #81 for 2016), a 50-person environmental services consulting firm based in Texas. By Liisa Andreassen Correspondent “One…
  • TZL podcast: Randy Wilburn on podcasting: Just do it!

    by The Zweig Letter March 12, 2018
    March 12, 2018
    In this episode, Randy Wilburn makes the case for starting a podcast for your design firm. He also talks about why the prevalence of smartphones and smart speakers make this…
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The Zweig Letter is a truly unique management newsletter. Each week, The Zweig Letter keeps A/E and environmental services firm leaders informed, inspired, entertained, and challenged. Every 12-page issue of The Zweig Letter leads off with a hard-hitting editorial from management guru, Mark Zweig. Mark is radical, sensible, and thought-provoking with a dose of humor, to boot. A/E and environmental services firms are not like other businesses, so The Zweig Letter only reports on management ideas that are proven to work in firms like yours.

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