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The Zweig Letter

The voice of reason for the AEC industry

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Monthly Archives

August 2017

  • Conference call: Aaron Roseth

    by The Zweig Letter August 28, 2017
    August 28, 2017

    President of ESG (Hot Firm #36 for 2017), a 120-person architecture and design firm based in Minneapolis. By Liisa Andreassen Correspondent “We have a small SWAT team that focuses on…

  • Picking teams

    by The Zweig Letter August 28, 2017
    August 28, 2017

    As a coach, your choices can impact the fate of your team members, so take pains to put the right people in the right places. I didn’t grow up in…

  • Marketing matters, part 1

    by The Zweig Letter August 28, 2017
    August 28, 2017

    ‘Doing it how it has always been done’ is a recipe for failure, so try something new, like ditching the ‘max utilization’ mentality. The Achilles’ heel of the AEC industry…

  • Preventing marketer burn-out

    by The Zweig Letter August 28, 2017
    August 28, 2017

    Assignments, attitudes, and acknowledgment – if you take care of the Big Three, your marketing people will do great things. I have been an A/E industry marketer since the early…

  • Accomplishing things through others

    by The Zweig Letter August 28, 2017
    August 28, 2017

    When you think about it, management of the design process for a complex construction project is all about accomplishing things through others. Many different people have to come together to…

  • Money, culture, and purpose

    by The Zweig Letter August 28, 2017
    August 28, 2017

    There’s three big reasons why employees choose where they work, and a firm’s rationale for its very existence can tie them all together. The “why” of a company matters. I…

  • TZL podcast: Mark Zweig gives an AECWorkforce history lesson

    by The Zweig Letter August 25, 2017
    August 25, 2017

    Randy Wilburn talked to Mark Zweig, founder, and chairman of Zweig Group,  about the history of AECWorkForce. Almost 30 years ago, Mark created a successful niche job board in the…

  • Thirteen things leaders can do to be better leaders

    by The Zweig Letter August 21, 2017
    August 21, 2017

    We can always improve. Take these steps and your life as a leader will get much better. Confronting those who are not doing their jobs. This is one of the…

  • NV5 the new Hot Firm No. 1

    by The Zweig Letter August 21, 2017
    August 21, 2017

    Global firm catapults to the top spot due to meteoric gains in revenue. Firm chairman and CEO Dickerson Wright says cross-selling services is key. By Liisa Andreassen Correspondent The 18th…

  • 2017 Hot Firm/Best Firm snapshot

    by The Zweig Letter August 21, 2017
    August 21, 2017

    Hot Firms show tremendous growth, and Best Firms clearly preparing for the future. By Richard Massey Managing Editor The top 25 Hot Firms this year showed the industry what it…

  • Corporate Tax Advisors

    by The Zweig Letter August 21, 2017
    August 21, 2017

    2017 Hot Firm & A/E Industry Awards Conference sponsor is led by Dawson Fercho, a business development guy who is part social worker, part psychologist. By Liisa Andreassen Correspondent Dawson…

  • Best Firm focus

    by The Zweig Letter August 21, 2017
    August 21, 2017

    Leaders of employee-friendly firms talk about how being a Best Firm affects marketing, recruiting, and team building. The Zweig Letter: How has being a Best Firm To Work For helped…

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The Zweig Letter is a truly unique management newsletter. Each week, The Zweig Letter keeps A/E and environmental services firm leaders informed, inspired, entertained, and challenged. Every 12-page issue of The Zweig Letter leads off with a hard-hitting editorial from management guru, Mark Zweig. Mark is radical, sensible, and thought-provoking with a dose of humor, to boot. A/E and environmental services firms are not like other businesses, so The Zweig Letter only reports on management ideas that are proven to work in firms like yours.

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